CHOCOLATE EXPOSURE: A Hyper-Personal Product
Berkeley Center for New Media • User-centered Design
Overview
As part of a graduate level design course at UC Berkeley, my team and I designed and built a "hyper-personalized" product for a community member. Chocolate Exposure combines Nestor's two passions—chocolates and photography—into a beautifully designed chocolate storage box that helps Nestor track his chocolate consumption to help him combat his chocolate cravings. The box design integrates Nestor's very own consumption tracking system and features of Nestor's personal favorite DSLR camera. This device helps “expose” Nestor’s chocolate eating habits and regulate his consumption in a fun and playful way.
Problem Statement
Our brief challenged us to design and build a "hyper-personalized" product that is so specific to a certain person's needs that only he/she will understand the purpose, meaning and usage behind the product. We first ventured out on the streets of Berkeley to find our lucky user.
User Study
Product Photos
Product Features
• Personalized tracking calendar just for Nestor!
• Personalized name engraving on the camera flash.
• Mechanical iris camera lens that opens and closes to take out the weekly Dove cubes.
• A spinnable mode dial that resembles a real life DSLR.
• Access to internal storage with a side lid.
• Storage Max: 1 month worth of chocolates.
Within a team of four, I wore multiple hats as the Product Designer and UX Researcher. I conducted qualitative research and personal ethnography by preparing and conducting user interviews with another teammate. I designed and built the entire camera box through an iterative process of generating product sketches, laser cut files, and prototypes that led to the final finished product.
The Reveal
Nestor's Reaction when we presented his gift to him.
Hope you enjoyed this project!
